Hyūga Elder

The unnamed Hyūga elder is the father of Hiashi Hyūga and Hizashi Hyūga. It was his idea to have Hizashi act as Hiashi's body double after the incident with the Head Ninja of Kumogakure.

Konoha History Arc
During the Invasion of Konoha, the Hyūga elder tried fight the Kumo ninja who took the advantage of the commotion to kidnap Hinata, but was defeated. He was found by Neji, and tasked him to do whatever it took to get Hinata back.